
Women in Gaming: Aimee Baller on Leadership, Allyship, and Innovation
Aimee Baller didn’t plan to end up in gaming, but today, she’s shaping its future. As the first female leader in Overwolf’s Brand Partnerships team and a former Epic Games executive, she’s helping brands connect with over 100 million gamers through immersive, in-play advertising. In this exclusive She.Work interview, Aimee opens up about mentorship, motherhood, and what it really means to lead with courage in spaces that weren’t built for you.